Analysis

Have you Started Thinking About Voice Search Yet?

Peter Houston explores how voice search could change the future of SEO, advertising, publishing and media for What’s New in Publishing

Search is back.

Ever since Facebook put down publishers in favour of friends and family, social traffic has been on the decline. Publishers, already frustrated by the lack of revenue coming from social platforms, have been looking again at search for their traffic.

For operations geared to social distribution, re-building search traffic means rediscovering search optimisation strategy and increasingly that means thinking about voice too.

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Business models, Podcasts, Publishers, Strategy

The Telegraph’s Director of Product Cat Wildman on navigating tech trends and platforms

On this week’s episode, Cat Wildman, Director of Product at The Telegraph talks about the skills needed to be a successful product manager, how to decide which tech trends to get on board with, and how the news brand gets their communities involved in product development.

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