This week, Esther talks to the The Times and Sunday Times’ Head of Digital Alan Hunter about how they met their milestone of 500,000 digital subscribers, why their paywall persistence has paid off, and how edition-based publishing is more important to their audience than ever.
This week, visiting lecturer in digital journalism at City University Adam Tinworth takes us through the history of platform dependence. We look at the rise of the intermediary, the tragic loss of focus on building direct relationships, and even touch on Second Life.
In the news roundup, Chris and Peter discuss managing director of Times Newspapers Ltd Chris Duncan’s declaration that “no more than ten” global English-language news brands will survive from subscriptions, and puzzle over whether journalists should be involved in the marketing material for their newspapers. It’s a very sweary episode.
What we’re reading:
- The right loves free markets – except when they hurt the Daily Mail, via New Statesman
- I Interviewed a White Nationalist and Fascist. What Was I Left With?, via NYT
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