WIRED Editor-in-Chief Nicholas Thompson on lessons from a year behind a paywall
On this week's episode of Media Voices, WIRED's Editor-in-Chief Nicholas Thompson talks about the brand's positioning as a tech magazine in a...
Featured
CEO of Associated Media Publishing Julia Raphaely on the mission of magazines
This week Julia Raphaely, CEO of Associated Media Publishing, takes us through how magazines can...
How do publishers maintain their brand value in a world of distributed content? Highlights from our 100th episode
So the Media Voices Podcast made it to 100 episodes. More than that, we managed to record our...
100th episode special: how do publishers maintain their brand value in a world of distributed content?
Our 100th episode special was recorded live in front of an audience in London on May 2nd. We...
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Analysis
How do publishers maintain their brand value in a world of distributed content? Highlights from our 100th episode
So the Media Voices Podcast made it to 100 episodes. More than that, we managed to record our centenary show live in London with four fantastic guests and a real live audience!
Some shows would take this opportunity to pat themselves firmly on the back. They would tell you how much work it...
In a crowded streaming market, content alone will not ensure survival
Despite the ongoing success of the larger streaming services, growing consumer dissatisfaction with the total cost of subscriptions and a soft cap on the amount people can afford to pay means competition is only going to get fiercer over the next few years. Chris Sutcliffe dives into the topic...
How The New York Times’ free student subscriptions strategy will pay off
Can offering 3 million free student subscriptions pay off for the New York Times? Chris Sutcliffe runs through the pros and cons of the bold strategy for Digital Content Next, from cultivating a more desirable audience base for advertising, to using the data to support other parts of the...
Strategy
WIRED Editor-in-Chief Nicholas Thompson on lessons from a year behind a paywall
On this week's episode of Media Voices, WIRED's Editor-in-Chief Nicholas Thompson talks about...
