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Grub Street’s Jo Cummings and Peter Houston: What kind of idiots still make magazines?

The Grub Street Journal is a B2B title made by and for people who love print magazines.


We’re back! After what feels like the most fleeting of summer breaks, the podcast returns for its third season of the year, this time looking at some of the people, projects and trends which have defined the industry over the past twelve months.

This first episode looks at something I never thought I’d ever be discussing: a print resurgence. We couldn’t think of anyone better to join us than the editors of new B2B title The Grub Street Journal, which launched in spring this year asking the question “What kind of idiots still make magazines?”

Our own Peter Houston is one of the self-described two idiots, and editorial director Joanna Cummings also joins us to discuss why they picked such an insane time to launch a print magazine, learning the craft, and some early challenges.


Inside the independent magazine that wants to ‘save Wales’

Founded by three friends from South Wales and funded by a Kickstarter backed by Michael Sheen, ‘The Paper’ is a brilliant and absurdist publication that brings fun back to print.

Talking of idiots launching print magazines, it’s impossible to read this without smiling. The Paper (Y Papur) is a “brilliantly weird publication that aims to capture the “confusing, hopeless but hilarious” state of life in contemporary Wales. Or, in the team’s own words: it’s “one hundred-something pages of pictures and words by short, fat, genetically worse-off people.””

From our community forum: A report from Reuters has suggested that TV reach is down 30%. Do you watch the 10 o’clock news at 10 o’clock on the telly, or do you stream it from elsewhere? Join in the discussion (and make Peter feel really old).


Decision time For GB News

Time for the channel, and Ofcom, to make a decision.

The Laurence Fox/Dan Wootton/GB News saga continues, following another presenter’s suspension at the channel. Whatever your opinion of its content, it has managed to claim a “small but dedicated enough audience” to challenge mainstream outlets, as Charlotte Henry notes here. But it seems to be at a bit of a tipping point now about whether it becomes a glorified conspiracy channel, or a more serious operation with some actual rules in place.


Why a diversified revenue portfolio is the best sustainability insurance for media organizations

And 3 great examples of what this can look like for smaller newsrooms.

We bang on about the need for diverse revenue streams all the time, and this will be nothing new to seasoned media professionals. But there are some neat examples here from RJI columnist Anita Zielina of how smaller newsrooms are diversifying to reduce market risk and volatility.

More from Media Voices


Why diversity, equity and inclusion is an everyone issue

Project 23 co-founder Gary Rayneau says it’s time diversity, equity and inclusion initiatives were subject to the same rigour as any other business strategy.


Mx3 and Media Voices join forces to launch new AI event for publishers

Media Makers Meet (Mx3) and Media Voices are collaborating on a new event focused on developments and opportunities in AI for publishers and media leaders.


Info: The Publisher Newsletter Summit and Publisher Podcast Summit

Find out more about the Publisher Newsletter Summit and Publisher Podcast Summit from the Media Voices team

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