On this week’s episode of Media Voices, former PPA Scotland business manager Nikki Simpson introduces plans to launch The International Magazine Centre, a hub for publishers to promote magazine innovation and celebrate the industry’s past.
Tag: Facebook
Trump Inc. Senior Producer Meg Cramer on the opportunities of a political podcast
On this week’s episode of Media Voices, Meg Cramer, Senior Producer of Trump Inc., takes us through why a collaborative team took on what might be a coast-to-coast crime scene, why a podcast can ask questions while an article must provide answers, and why great journalism transcends mediums.
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Digital Content Next CEO Jason Kint on the great challenge of the Duopoly
Jason Kint, the CEO of Digital Content Next, the trade association for online publishers, takes us through the organisation’s aims and ambitions, why the Duopoly has skewed the playing field for digital publishers, and why it is vital that Google and Facebook can be held accountable for a lack of transparency.
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PinkNews’ Head of Platforms Ellen Stewart on the world’s largest LGBTQ+ news site
On this week’s episode of Media Voices, PinkNews’ Head of Platforms Ellen Stewart tells us why Snapchat is a priority for the world’s largest LGBTQ+ publisher, why video is a solid investment for a site with a highly engaged audience, and why it pays to be as much a resource as a news source.
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Film Stories founder Simon Brew on crowdfunding an independent magazine
On this week’s episode of Media Voices, the founder of Film Stories magazine Simon Brew talks the dos and don’ts of a crowdfunding campaign, the potential of independent magazines, and the importance of giving new voices a chance to be heard.
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Immediate Media Product Director Laura Jenner on the role of product in publishing
This week, Immediate Media’s Product Director Laura Jenner talks to us about drawing together the needs of different teams across a publishing business, how the roles and responsibilities of a product manager evolve in such a rapidly changing industry, and why the relationship between product and editorial is so important. She also shares her one piece of advice for other product managers in publishing.
Popbitch co-founder Camilla Wright on creating a niche in the celebrity gossip market
This week we hear from Popbitch co-founder Camilla Wright about the origins of the influential celebrity gossip site, whether celebs ever try to plant stories about themselves, and the romanticism of clandestine meetings in dark pubs.
Skift CEO Rafat Ali on paid content and the perils of VC funding
This week we hear from Rafat Ali, co-founder and CEO of boutique travel publisher Skift. We spoke about what connects the dots between paid content, travel, dining and wellness, his belief in trendlines not headlines, his long-term aspirations for Skift vs short-term VC plays, and why he wants to be useless to his business.
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Flipboard Head of Growth Claus Enevoldsen on growing a platform that works for publishers
This week, Claus Enevoldsen, Head of Growth for news aggregation platform Flipboard, talks about being a technology company with media values, how their human-led algorithms work to surface quality content, and why now is the perfect time for a platform like Flipboard. He also dives into the reasons behind their rise in both users and referral traffic over the past year.
Lucy Kueng on how Silicon Valley has changed journalism
This episode, we hear from Lucy Kueng. She’s one of the go-to names for macro and micro industry analysis, a Google Digital News Senior Research Fellow at the Reuters Institute for the Study of Journalism, and has a tonne of other roles in the industry that allow her to see the bigger picture. We spoke about journalism’s perverse relationship with Silicon Valley, whether publications can make it across the Valley of Death, and how external pressures change internal newsroom structure.
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Columbia Journalism Review’s Mathew Ingram on what publishers get wrong about trust
In this episode of the Media Voices podcast Mathew Ingram, media writer for the Columbia Journalism Review, explains why publishers need to take a more human approach to their memberships, the role of platforms in disrupting those relationships, and whether ‘trust’ is a meaningful metric.
Bauer Xcel’s Ian Betteridge on leading a data-driven digital division
On this week’s episode, Bauer Xcel’s Director of content and audience development Ian Betteridge talks about drawing together the separate roles of editorial and data-driven audience development, how commercial needs drive content strategy and how he brings together the print and digital teams to make the many brands he oversees a success. He also tells the story behind ‘Betteridge’s Law’.
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Allure editor in chief Michelle Lee on representation in magazines
On this week’s episode, Esther interviews Allure’s editor in chief Michelle Lee about its ongoing efforts to improve representation in magazine media, how diversity can help heal divisions in society, and opportunities around new media.
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The Book Of Man founder Martin Robinson on promoting mental health online
On this week’s episode, The Book Of Man co-founder Martin Robinson discusses his journey through the UK magazine industry, the need for a space for men to honestly discuss mental health, and plans for podcasts, longform and membership.
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LSE’s Charlie Beckett on Truth, Trust and Technology
In this week’s episode we hear from the London School of Economics’ professor Charlie Beckett about its Truth, Trust & Technology Commission, on the role of platforms in defining truth, whether media literacy is a good or a bad thing and whether we can still use the term “fake news” as a helpful definition.
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Mic’s Cory Haik on millennial loyalty, meaningful storytelling and the importance of deliberate distribution
This week, Mic’s Publisher Cory Haik talks to us about surviving as a video-first publisher in a platform world, how they retain a loyal and engaged millennial audience, and why she’s not giving up on platform publishing as a sustainable option.
The Disconnect’s founders on experimentation and counter-intuitive bets
This week, Peter speaks to The Disconnect’s co-founders Chris Bolin and Clayton d’Arnault about the philosophy and meaning behind a digital magazine that can only be consumed while offline.
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Refinery29’s Jacqui Kavanagh on authenticity of experience
In this week’s episode of Media Voices, we speak to Refinery29’s Jacqui Kavanagh about the brand’s success in Europe since it launched in 2015, about what authenticity means to brands and audiences, and why experiential is a growth industry.
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Facebook WTF?
In this special episode of Media Voices, the team rattle through some news before doing a deep-dive into the realities of Facebook killing the news industry (again).
Peter, Esther and Chris offer their thoughts on the whys and hows of the decision, plus speculate as to whether this will be good for journalism in the long run and who is most likely to be affected by the decision.
We’re reading:
- Editorial standards put BBC reporters in tough spot over pay equity issue (Scott Nover): A good explainer of the background to the BBC gender discrimination furore, with comparisons to other organisations and a look at the context at the BBC
- When harassment drives women out of journalism (Katherine Goldstein): What could have been if women weren’t hounded out of journalism, with profiles of various women journalists and their stories
- Peter’s enjoying his copy of new indie print magazine Foul Play. Some really nice design touches but loads of great reads unlike too many style over substance indy mags
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Is digital dying?
According to Betteridge’s law, the answer to all headline questions is, of course, no. But the last few weeks have seen some stories about digital media organisations that have shaken the firm belief that digital can stand alone profitably with a bright future as print lies spluttering.
In a single week it emerged that Buzzfeed and Vice are going to miss their revenue targets, Mashable was sold for $50 million, and the resistance to the Duopoly is growing as Broadcasters, the FT’s Lionel Barber and the Guardian’s Kath Viner have all waded in.
These events all set the tone of this episode of the Media Voices podcast, dedicated entirely to this question of whether we’re witnessing the beginning of the end for digital media.
People have long been saying ‘print is dead’ but it is becoming clear that digital was dead from the start – at least as a sole revenue source – despite all the hope and all the resources that companies have been pouring into it.