Podcasts, Publishers, Strategy

Immediate Media Product Director Laura Jenner on the role of product in publishing

This week, Immediate Media’s Product Director Laura Jenner talks to us about drawing together the needs of different teams across a publishing business, how the roles and responsibilities of a product manager evolve in such a rapidly changing industry, and why the relationship between product and editorial is so important. She also shares her one piece of advice for other product managers in publishing.

Continue reading “Immediate Media Product Director Laura Jenner on the role of product in publishing”

Analysis

How Women’s Health is defying circulation decline in women’s magazines

The women’s magazine ABCs are rarely a pleasant read for magazine aficionados. But one magazine stands out from the rest as having shown consistent circulation growth, as well as managing to increase its revenue for the sixth consecutive year.

We spoke to Women’s Health editor in chief Claire Sanderson on the podcast this week about some of the reasons behind the magazine’s growth, at a time when similar titles are seeing double-digit falls in circulation, and a few have folded entirely.

Continue reading “How Women’s Health is defying circulation decline in women’s magazines”