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Financial Times

April 22, 2022

Play to learn: why publishers should be investing in newsgames

Gaming is mainstream, and there are billions of people who chose to consume stories through the medium of video games. But even with some very high-profile newsgames and a demonstrable...

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April 4, 2022

President and GM of Consumer at Yahoo Joanna Lambert on adapting to a changing media landscape

This week we hear from President and GM of Consumer at Yahoo Joanna Lambert. She talks about the changes at Yahoo over the last few years and how Covid forced them...

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November 22, 2021

FT Strategies MD Tara Lajumoke on building a robust playbook for subscription businesses

This week we hear from Tara Lajumoke, Managing Director of FT Strategies, the Financial Times' consulting firm. We discussed how FT Strategies fits into the FT's wider goals, what her role...

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April 8, 2019

Delayed Gratification co-founder Rob Orchard on the mission of ‘slow journalism’

In this week's episode of Media Voices, Rob Orchard - the co-founder and editor of the original slow journalism magazine Delayed Gratification - takes us through the mission of the magazine, why...

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December 4, 2017

The Financial Times’ Alyssa Zeisler on using engagement metrics to launch new products

In this week's episode, the Financial Times' audience engagement strategist Alyssa Zeisler takes us through how the team uses engagement metrics to identify a need for new products that benefit...

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