While most people have lost the habit of buying a daily newspaper, preferring the immediacy of digital news, sales in the lean-back magazine market have been holding up...mostly. Peter Houston...
Bauer Xcel’s Ian Betteridge on leading a data-driven digital division
On this week's episode, Bauer Xcel's Director of content and audience development Ian Betteridge talks about drawing together the separate roles of editorial and data-driven audience development,...