There has never been a more fragmented or complex landscape for publishers to navigate when it comes to prioritising and investing in product strategies. Methods of...
Wessenden Marketing’s Jim Bilton on publisher product priorities for 2025 and beyond
We're kicking off 2025's first season of The Publisher Podcast by talking to Jim Bilton, Managing Director at Wessenden Marketing and Brandlab Research. Jim produces bimonthly research and updates...
Total Politics’ Ludovica D’Angelo on the primacy of product in a shifting media landscape
This week on The Publisher Podcast, as part of the product-oriented remit we’ve set ourselves for the series, we hear from Ludovica D’Angelo, Director of Publishing Operations for the Total...
Transcript: Tom Standage, Deputy Editor, The Economist
Interviewer: Chris Sutcliffe
Tom Standage: One of the many hats I wear at The Economist is to look after our future gazing products, and our...
The Economist’s Deputy Editor Tom Standage on why newspapers should predict the future
As well as its flagship paper, The Economist also publishes future-gazing issues looking at what to expect the next year and even further into the future. This week Tom Standage, its Deputy Editor...
Immediate Media Product Director Laura Jenner on the role of product in publishing
This week, Immediate Media's Product Director Laura Jenner talks to us about drawing together the needs of different teams across a publishing business, how the roles and responsibilities of a...
The Telegraph’s Director of Product Cat Wildman on navigating tech trends and platforms
On this week's episode, Cat Wildman, Director of Product at The Telegraph talks about the skills needed to be a successful product manager, how to decide which tech trends to get on board with,...
The Financial Times’ Alyssa Zeisler on using engagement metrics to launch new products
In this week's episode, the Financial Times' audience engagement strategist Alyssa Zeisler takes us through how the team uses engagement metrics to identify a need for new products that benefit...