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Programmatic advertising

January 10, 2022

Strong advertising recovery sees subscription-only publishers reconsider ‘all ads are bad’ mantra

With the ad market roaring back after the pandemic, advertising's reputation has been somewhat rehabilitated as part of the revenue mix. But platform domination continues to limit growth....

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March 9, 2020

Singletrack Magazine Publisher Mark Alker on reader revenues vs programmatic advertising

This week, we talk to Mark Alker, Publisher of Singletrackworld.com; Europe's biggest mountain biking website, and Singletrack Magazine; a bi-monthly print publication. As well as divulging the...

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September 5, 2019

Dennis Publishing’s Alex Kirby talks privacy and rebuilding ad tech with Permutive’s Joe Root

Over the last few years, the advertising and publishing industries have been on a crusade to reinvent ad tech, spurred by everything from breaks in the value chain, changing publisher priorities,...

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March 25, 2019

Spotify VP of EMEA Marco Bertozzi on Spotify’s evolving ad business

This week's guest is Marco Bertozzi, who is the Vice President of EMEA Sales & Multi-Market Global Sales at Spotify. He talks to us about how Spotify’s ad business has evolved from the early...

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March 19, 2018

The Atlantic’s Executive Director EMEA Jemima Villanueva on trust and transparency

This week Jemima Villanueva, Executive Director for EMEA at The Atlantic tells us about trends in programmatic advertising, the need for trust, transparency and collaboration and her own role in...

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More Media Voices

  • Wednesday 29th November: The rapid rise of synthetic content
  • Tuesday 28th November: Newsletters aren’t business models
  • Monday 27th November: The difficulties of measuring trust
  • Reuters Institute’s Dr Amy Ross Arguedas on studying trust
  • Newsrewired special with Journalism.co.uk: leadership, AI and business models
  • The future of news is by people, for people
  • No, print magazines are not like vinyl
  • WalesOnline’s Jillian MacMath on transforming a portfolio of newsletters

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