On this week’s episode of Media Voices, PinkNews’ Head of Platforms Ellen Stewart tells us why Snapchat is a priority for the world’s largest LGBTQ+ publisher, why video is a solid investment for a site with a highly engaged audience, and why it pays to be as much a resource as a news source.
Continue reading “PinkNews’ Head of Platforms Ellen Stewart on the world’s largest LGBTQ+ news site”
This week, Claus Enevoldsen, Head of Growth for news aggregation platform Flipboard, talks about being a technology company with media values, how their human-led algorithms work to surface quality content, and why now is the perfect time for a platform like Flipboard. He also dives into the reasons behind their rise in both users and referral traffic over the past year.
With the huge amounts of investment into digital video over the past few years, from all corners of the media industry, the question on everyone’s lips is “what is the future of interactive video?” We’ve seen everything from the famous stunts of people watching puddles and watermelons to the rapid rise and disappearance of circular video on Snapchat. But the real future of the medium is likely to be something that has been quietly growing for the past few years, and to which huge brands and publishers are slowly waking: Twitch.
Continue reading “Twitch, Facebook, YouTube and the future of Interactive Video”
This week, Mic’s Publisher Cory Haik talks to us about surviving as a video-first publisher in a platform world, how they retain a loyal and engaged millennial audience, and why she’s not giving up on platform publishing as a sustainable option.
It’s safe to say that 2017 was a bit of a bumpy year for media organisations. From mass job cuts, ill-advised pivots and a growing outcry against the burgeoning duopoly, there’s no sign of the wave of digital disruption easing up on the industry.
In our bumper end-of-year special, we chewed over many of the issues that the past year has thrown up, interspersed with contributions from some of our past guests.
Rather than concoct yet another list of media predictions for 2018, we decided instead to ask some of the experts that have appeared on the podcast what they hope 2018 holds for the industry. All the responses below are included in the episode – give it a listen if you want to hear more about what each guest thought about the year gone by and what their own personal priorities are for 2018.
Kevin Anderson, media analyst Continue reading “Media’s hopes and dreams for 2018”
In this week’s episode Nic Newman, Visiting Fellow at the Reuters Institute for the Study of Journalism, takes us through his and Dr. Richard Fletcher’s latest report, entitled ‘Bias, Bullshit and Lies: Audience Perspectives on Low Trust in the Media’.
In the news round-up, Peter and Esther discuss the pivot FROM video, BuzzFeed’s e-commerce proposition, and YouTube’s plans to eat the music industry. They begin with fully 30 seconds of snow puns.
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According to Betteridge’s law, the answer to all headline questions is, of course, no. But the last few weeks have seen some stories about digital media organisations that have shaken the firm belief that digital can stand alone profitably with a bright future as print lies spluttering.
In a single week it emerged that Buzzfeed and Vice are going to miss their revenue targets, Mashable was sold for $50 million, and the resistance to the Duopoly is growing as Broadcasters, the FT’s Lionel Barber and the Guardian’s Kath Viner have all waded in.
These events all set the tone of this episode of the Media Voices podcast, dedicated entirely to this question of whether we’re witnessing the beginning of the end for digital media.
People have long been saying ‘print is dead’ but it is becoming clear that digital was dead from the start – at least as a sole revenue source – despite all the hope and all the resources that companies have been pouring into it.
In this week’s episode of Media Voices, Peter speaks to CEO of FIPP James Hewes to discuss its upcoming congress and the lessons learned through watching other titles from round the world.
In the news round-up the team discusses the backlash against a pivot to video and the decision by a UK cycle retailer to stop advertising with the right-wing tabloids. Chris, Esther and Peter accidentally make it through a whole episode without mentioning Trump.
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In this week’s episode of Media Voices, Peter travels to Cape Town and interviews Deutsche Welle’s Esra Doğramacı, to find out how the German broadcaster is approaching digital video.
Continue reading “Deutsche Welle’s Esra Doğramacı on best practice for digital video”
