Flow magazine founder Irene Smit explains how the magazine changed hands between publishing companies, what that taught her about the pros and cons of being an indie title supported by a...
How The Economist and Financial Times manage personality-driven newsletters
Newsletters led by star writers and editors are proving an effective tool for publishers to supercharge loyalty, allowing them to build more personal relationships with readers and even...
How Hearst UK and Stylist use app extra features to enhance reader relationships
Apps can be a powerful retention tool for subscription publishers. If they want readers to come back regularly, having enhanced features and added extras like games can be key to building habits...
Why the new Observer retains Tortoise Media’s focus on audio-first publishing
Following Tortoise's purchase of The Observer, the publisher is rebranding its audio content and exploring new cultural verticals, while using its app to drive audience growth and...
Newsletter marketing strategies from Metro.co.uk and The Spectator
“No matter how good your product is, or how good you think your product is, newsletters don’t grow by themselves,” said Metro.co.uk’s Newsletter Editor Sophie Laughton at the...
Immediate Media’s Alex White on giving staff the space to innovate
On this week’s episode of The Publisher podcast we hear from Alex White, Group Managing Director for Immediate Media’s Knowledge portfolio which includes...
Bloomberg’s Marissa Zanetti-Crume on strategy for audience-first news products
On this week’s episode of The Publisher Podcast we hear from Marissa Zanetti-Crume, Bloomberg Media’s Global Head of Product. Marissa talks about how her...
Zetland’s Tav Klitgaard on designing news products that younger people will pay for
This week on The Publisher Podcast by Media Voices, we're joined by Tav Klitgaard, Group CEO of Zetland Media. As well as news publication Zetland, the Danish company also has a book publishing...
Metro’s Newsletter Editor Sophie Laughton on the future of publishers’ newsletters
In this week's episode of The Publisher Podcast, Metro.co.uk's Newsletter Editor Sophie Laughton takes us through... everything newsletter.
From how the Metro's redesign allowed the...
Press Gazette’s Richard Jamieson on monetising a 60-year-old B2B brand
This week on The Publisher Podcast by Media Voices, we're joined by Press Gazette's Chief Commercial Officer Richard Jamieson. He takes us for a behind-the-scenes look at how the industry...
Hearst’s Katie Vanneck Smith on making magazine memberships successful
This week on The Publisher Podcast we speak to Katie Vanneck Smith, CEO at Hearst UK. Katie's career spans The Times, The Wall Street Journal and the Telegraph, as well as co-founding Tortoise. In...
Which?’s Hannah Ballantyne on the importance of social media for building trust and relevance
In this week's episode of The Publisher Podcast, we speak to Hannah Ballantyne, Senior Social Media Manager at Which?, a not-for-profit consumer-focused publication. Hannah contributed to a...
The Economist’s John Shields on growing subscriber-only podcasts
On this week's episode of The Publisher Podcast by Media Voices, we speak to John Shields, Director of Podcasts at The Economist. They made the bold move last year to put almost all their podcasts...
Morningcrunch’s Paul Ostwald on growing and monetising a German-language daily newsletter
On this week's episode of The Publisher Podcast by Media Voices, we hear from Paul Ostwald, co-founder of Morningcrunch, a German-language media brand aimed at young professionals. Since launching...
The Atlantic’s Nicholas Thompson on milestones, paywalls, and setting future goals
In this bonus episode of Media Voices, we hear from Nicholas Thompson, CEO at The Atlantic. We first had Nicholas as a guest on the podcast back in 2019 when he was WIRED's Editor in Chief, about...
The Wall Street Journal’s Edward Hyatt on the changing SEO landscape
On this week's episode Edward Hyatt, Director of Newsroom SEO at The Wall Street Journal takes us through staying abreast and ahead of changes to the SEO landscape. From personal experience he...
The Telegraph’s Maire Bonheim and David Alexander on newsletters for different business goals
This week we speak to The Telegraph’s Head of Newsletters Maire Bonheim, and Deputy Head of Newsletters David Alexander, about the publisher's newsletter portfolio. We talk about why The...
Immediate Media’s Ridhi Radia on making inclusion a strategic priority
This week we hear from Ridhi Radia, Head of Equality, Diversity and Inclusion at Immediate Media, about where media sits on the change spectrum for diversity and inclusion.
Ridhi tells us why...
The Economist’s Nada Arnot on why publishers should be running more brand campaigns
On this week's episode of Media Voices we hear from The Economist's Executive Vice President of Marketing Nada Arnot. Marketing isn't something we talk about a lot on the podcast, but as Arnot...
Futureproofing local news: special podcast series
Few areas of publishing have been battered more strongly by the headwinds of digital media than local news. The conflict between scale and meaningful local coverage has meant businesses have...
Integrating AI into newsrooms: experiment, report, measure
In the second episode of this two-part series from Mx3 AI, a new pop-up conference we collaborated on with Media Makers Meet, we look at why, how and when publishers are integrating AI into their...
The Addition’s Charlotte Henry on changing TV consumption habits
On this week’s podcast (which is also this week’s edition of The Addition) we hear from author, journalist and broadcaster Charlotte Henry. She creates and runs...
Reuters Institute’s Dr Amy Ross Arguedas on studying trust
This week, to help us dissect the year in trust, we're joined by Dr Amy Ross Arguedas, a Postdoctoral Researcher Fellow at the Reuters Institute for the Study of Journalism. Between 2020 and...
LADbible Group’s Jake Strong-Jones on the best use of social platforms
In this week's episode we hear from LADbible Group's Operations Lead Jake Strong-Jones on how the group's verticals make best use of social platforms. He works with teams across the business on...
MyLocal’s Daniel Ionescu on platforms for sustainable local news
This week we're joined by Daniel Ionescu, founder of The Lincolnite, an independent local news publisher in Lincolnshire. He is also the founder and editor of new local news platform MyLocal,...
The New Statesman’s Chris Stone on podcast and platform experiments
This week we're joined by Chris Stone, Executive Producer at the New Statesman. Chris is in charge of the podcast and video strategy at the publication, and his experimental approach has seen...
Semafor Media Reporter Max Tani on joining a global media start-up
On this week's 250th episode we hear from Max Tani, media reporter at news start-up Semafor. He tells us how he came to Semafor; the Venn diagram between media,...
Trusted Media Brands CEO Bonnie Kintzer on future-proofing a legacy publisher
This week we hear from Bonnie Kintzer, CEO of Trusted Media Brands - which includes brands like FailArmy, Family Handyman, and Reader’s Digest. She tells us about...
Financial Times’ Head of Newsletters Sarah Ebner on the varied role of newsletters
On this week's episode, we hear from Sarah Ebner, Executive Editor and Head of Newsletters at the Financial Times. She tells us about her role leading the...
Good Housekeeping Editor in Chief Gaby Huddart on using their centenary to be future-facing
This week we hear from Gaby Huddart, Group Editorial Director at Hearst UK and Editor in Chief of Good Housekeeping. We talk about celebrating the brand’s centenary last year with their first...