Newsletters led by star writers and editors are proving an effective tool for publishers to supercharge loyalty, allowing them to build more personal relationships with readers and even...
How Hearst UK and Stylist use app extra features to enhance reader relationships
Apps can be a powerful retention tool for subscription publishers. If they want readers to come back regularly, having enhanced features and added extras like games can be key to building habits...
Strategies for delivering limited run newsletters…and what next for subscribers
Two leading publishers share their tips for creating and executing successful limited run newsletters. They also outline their strategies for nurturing hard-won subscribers once the series have...
Newsletter marketing strategies from Metro.co.uk and The Spectator
“No matter how good your product is, or how good you think your product is, newsletters don’t grow by themselves,” said Metro.co.uk’s Newsletter Editor Sophie Laughton at the...
Highlights from Flashes & Flames’ Monetising B2B Information & Events conference
It was standing room only at the inaugural Monetising B2B conference, organised by Flashes & Flames, at London's historic Stationers' Hall on 20th May. Peter and Esther went along to fly the...
Media Briefs: Bridged Media’s Maanas Mediratta on why ROI is increasingly important in AI
For publishers, the conversation around AI has moved on from how to incorporate it into the business. Now, 'Fear of missing out' has been replaced by 'Fear of not being able to...
Deutsche Welle’s Sam Baker on solving the problem of podcast promotion
In this episode of The Publisher Podcast we hear from Sam Baker, Senior Producer of Deutsche Welle's award-winning podcast Don't Drink The Milk. She takes us through the appeal of documentary and...
Bloomberg’s Marissa Zanetti-Crume on strategy for audience-first news products
On this week’s episode of The Publisher Podcast we hear from Marissa Zanetti-Crume, Bloomberg Media’s Global Head of Product. Marissa talks about how her...
Zetland’s Tav Klitgaard on designing news products that younger people will pay for
This week on The Publisher Podcast by Media Voices, we're joined by Tav Klitgaard, Group CEO of Zetland Media. As well as news publication Zetland, the Danish company also has a book publishing...
Metro’s Newsletter Editor Sophie Laughton on the future of publishers’ newsletters
In this week's episode of The Publisher Podcast, Metro.co.uk's Newsletter Editor Sophie Laughton takes us through... everything newsletter.
From how the Metro's redesign allowed the...
Reach Plc’s Dan Russell on achieving 4 million referrals from WhatsApp
On this week's episode of The Publisher Podcast we hear from Dan Russell, Reach Plc's Engagement Director (for short). Reach Plc achieved its best ever month for traffic in January, based in no...
Which?’s Hannah Ballantyne on the importance of social media for building trust and relevance
In this week's episode of The Publisher Podcast, we speak to Hannah Ballantyne, Senior Social Media Manager at Which?, a not-for-profit consumer-focused publication. Hannah contributed to a...
1440’s Tim Huelskamp on finding white space for a newsletter-based media business
This week on The Publisher Podcast we hear from Tim Huelskamp, CEO and co-founder of 1440, a daily curated newsletter that now reaches over 4 million daily readers. He tells us about finding white...
Wessenden Marketing’s Jim Bilton on publisher product priorities for 2025 and beyond
We're kicking off 2025's first season of The Publisher Podcast by talking to Jim Bilton, Managing Director at Wessenden Marketing and Brandlab Research. Jim produces bimonthly research and updates...
Dow Jones’ Emma O’Brian on the backroom magic behind a specialised portfolio
In this week's episode of The Publisher Podcast, we hear from Emma O’Brian, SVP Strategy for Dow Jones. Everyone knows Dow Jones – or at least a few parts of its portfolio, even if they...
Will Hayward on relaunching a successful solo newsletter
This week on The Publisher Podcast by Media Voices, we're joined by Will Hayward, journalist, author and columnist specialising in Welsh politics. He also writes The Will Hayward Newsletter, which...
Media Briefs: BlueConic’s Patrick Crane on managing data strategies in times of constant transformation
Third-party cookies aren't going away any time soon, but many publishers have already reduced dependency on them as a revenue stream. As the landscape continues to shift, what should...
Total Politics’ Ludovica D’Angelo on the primacy of product in a shifting media landscape
This week on The Publisher Podcast, as part of the product-oriented remit we’ve set ourselves for the series, we hear from Ludovica D’Angelo, Director of Publishing Operations for the Total...
Saveur’s Kat Craddock on rebuilding a premium print presence on digital foundations
On this week’s episode of The Publisher Podcast by Media Voices, we hear from Kat Craddock Editor-in-Chief, CEO and owner of Saveur magazine, a 30-year old...
Torstar Corporation’s Brandon Grosvenor on early micropayment experiments
On this week's episode of The Publisher Podcast by Media Voices, we speak to Brandon Grosvenor, Chief Revenue Officer at Torstar Corporation, home of The Toronto Star. Over the summer, The Toronto...
The Economist’s John Shields on growing subscriber-only podcasts
On this week's episode of The Publisher Podcast by Media Voices, we speak to John Shields, Director of Podcasts at The Economist. They made the bold move last year to put almost all their podcasts...
Morningcrunch’s Paul Ostwald on growing and monetising a German-language daily newsletter
On this week's episode of The Publisher Podcast by Media Voices, we hear from Paul Ostwald, co-founder of Morningcrunch, a German-language media brand aimed at young professionals. Since launching...
The Baltimore Banner’s Eric Ulken on the value of an app to a local news start-up
On this week's episode of The Publisher Podcast by Media Voices, we speak to Eric Ulken, Vice President of Product at The Baltimore Banner. The Baltimore Banner is a nonprofit news organisation...
The Atlantic’s Nicholas Thompson on milestones, paywalls, and setting future goals
In this bonus episode of Media Voices, we hear from Nicholas Thompson, CEO at The Atlantic. We first had Nicholas as a guest on the podcast back in 2019 when he was WIRED's Editor in Chief, about...
Podnews’ James Cridland on running a profitable newsletter-first publication
On this week's episode - the last of the season - we hear from James Cridland, Podnews editor and radio futurologist. Podnews is a daily email newsletter about everything podcasting, and is one of...
The Wall Street Journal’s Edward Hyatt on the changing SEO landscape
On this week's episode Edward Hyatt, Director of Newsroom SEO at The Wall Street Journal takes us through staying abreast and ahead of changes to the SEO landscape. From personal experience he...
The Telegraph’s Maire Bonheim and David Alexander on newsletters for different business goals
This week we speak to The Telegraph’s Head of Newsletters Maire Bonheim, and Deputy Head of Newsletters David Alexander, about the publisher's newsletter portfolio. We talk about why The...
Immediate Media’s Ridhi Radia on making inclusion a strategic priority
This week we hear from Ridhi Radia, Head of Equality, Diversity and Inclusion at Immediate Media, about where media sits on the change spectrum for diversity and inclusion.
Ridhi tells us why...
JournalismAI’s Tshepo Tshabalala on practical AI use cases for small newsrooms
On this week's episode of Media Voices we hear from Tshepo Tshabalala, project manager & team lead at the LSE’s JournalismAI project. Rather than focusing on the negative coverage and...
The Economist’s Nada Arnot on why publishers should be running more brand campaigns
On this week's episode of Media Voices we hear from The Economist's Executive Vice President of Marketing Nada Arnot. Marketing isn't something we talk about a lot on the podcast, but as Arnot...